Website Privacy Notice

1. Scope and key commitments

This Website Privacy Notice ("Privacy Notice") explains how Knutson Law, LLC ("Knutson Law," "we," "us," or "our") collects, uses, retains, and discloses personal information through knutsonlaw.com and related public pages (the "Website"). It does not govern information handled after an attorney-client relationship begins, which may be subject to a separate engagement agreement, professional duties, and other applicable notices.

The Website is a public informational and lead-inquiry site. It is not a client portal, not a secure document exchange system, and not intended for submission of confidential legal information. At launch, the Website is designed not to sell personal information, not to share personal information for cross-context behavioral advertising, and not to use advertising pixels or remarketing audiences.

2. Information we collect

We may collect:

• Contact and inquiry information: name, phone number, email address, preferred contact method, city or county, general matter category, general message, and other information you choose to provide through a contact form, email, phone call, or consultation request.
• Technical and usage information: internet protocol address, device and browser information, operating system, referring page, pages viewed, approximate location inferred from internet protocol address, date and time of access, and security or fraud-prevention signals.
• Cookie and similar-technology information: essential settings, consent preferences, and limited measurement information if a privacy-focused analytics tool is enabled. The Website is designed not to deploy advertising cookies, Meta Pixel, Google Ads remarketing, or similar cross-site advertising technologies.
• Communications and records: messages, emails, voicemails, call notes, and related administrative records when you contact us. Calls are not recorded unless you receive a separate notice at the time of the call.

Do not submit Social Security numbers, driver license numbers, financial account information, passwords, medical records, police reports, court filings, photographs, or detailed facts about a potential case through the Website or ordinary email.

3. Sources of personal information

We collect personal information directly from you when you contact us or use the Website. We collect technical information automatically through your browser, device, hosting provider, security tools, and any limited analytics tool then active on the Website. We may also receive information from a person who refers you to us, from publicly available sources, or from a third party you authorize to contact us on your behalf.

4. How we use personal information

We may use personal information to:

• Operate, maintain, secure, and improve the Website.
• Respond to contact requests, schedule consultations, and communicate with you about an inquiry you initiated.
• Perform a preliminary conflict review, determine whether we can consider a matter, and manage related intake records.
• Understand aggregate Website performance and diagnose technical issues using limited, privacy-conscious measurement.
• Protect the Website, the firm, visitors, and others from fraud, abuse, security incidents, or unlawful activity.
• Comply with legal, ethical, professional, regulatory, insurance, accounting, recordkeeping, or dispute-resolution obligations.
• Establish, exercise, or defend legal claims.

5. How we disclose information

We do not sell personal information. We do not share personal information for cross-context behavioral advertising. We do not use Website inquiries to build advertising audiences or upload them to social-media advertising platforms.

We may disclose personal information only as reasonably necessary to service providers supporting the Website, email, contact-form delivery, security, limited analytics, and communications; professional advisers and insurers; government authorities or courts when required by law; and a successor organization in a merger or similar transaction, subject to applicable law and professional obligations.

6. Cookies, analytics, and online advertising

The Website may use strictly necessary cookies or similar technologies to make the Website function, remember a privacy preference, protect forms from spam, and maintain security. You can control many cookies through browser settings, but blocking essential technologies may affect Website functionality.

The Website may use limited, privacy-focused analytics to understand aggregate traffic and site performance. If such analytics are active, they are configured to avoid advertising use and are not intended to identify individual visitors. The Website is designed not to use targeted advertising pixels, cross-site behavioral advertising, or remarketing tags.

We do not respond to browser "Do Not Track" signals because no common industry standard governs them. If the Website ever uses technology that constitutes a sale or sharing of personal information under applicable law, we will honor applicable opt-out mechanisms, including a recognized Global Privacy Control signal, and update this Privacy Notice before that technology is used.

7. No sensitive-data intake through the public Website

Information you provide about a possible legal matter may be sensitive. Before we agree to represent you, do not assume that any communication is privileged, confidential, or protected by an attorney-client relationship. Use the Website only to provide enough general information for us to determine whether and how to respond.

Once an attorney-client relationship is established, the firm may provide a secure method for exchanging documents or more detailed information. The terms of the engagement and any secure portal notices will govern those communications.

8. Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Notice, including responding to an inquiry, conducting a conflict review, maintaining security, complying with professional and legal obligations, preserving records, and resolving disputes.

For an inquiry that does not result in representation, we generally seek to delete or de-identify the detailed inquiry record after 24 months. We may retain a limited record, such as your name, contact information, general matter category, and conflict-check information, for a longer period when reasonably necessary to comply with professional duties, resolve a dispute, prevent fraud, or maintain an appropriate record of the interaction.

9. Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, loss, misuse, alteration, and disclosure. These safeguards may include access controls, multi-factor authentication where available, encryption in transit, vendor due diligence, anti-spam controls, backups, and security monitoring.

No internet transmission or storage system is completely secure. You should use caution when transmitting information online and should not send sensitive information through a public Website form or ordinary email.

10. Your choices and privacy requests

You may ask us to access, correct, or delete personal information we hold about you, or ask questions about our data practices, by emailing LasCrucesLawyer@gmail.com with the subject line "Privacy Request" or by writing to P.O. Box 13267, Las Cruces, NM 88013. We may need to verify your identity before acting on a request. We may retain information when necessary to comply with law, professional duties, resolve disputes, enforce agreements, or protect security.

You may opt out of nonessential communications by using any unsubscribe method provided or by contacting us. We do not use Website contact information for mass marketing or automated promotional text campaigns without separate consent.

11. California residents

Knutson Law is a New Mexico law firm serving New Mexico matters and does not currently meet the thresholds that generally make a business subject to the California Consumer Privacy Act, as amended ("CCPA"). Nonetheless, the Website is designed not to sell or share personal information for cross-context behavioral advertising.

If the CCPA becomes applicable to Knutson Law, California residents may have rights to know, delete, correct, opt out of sale or sharing, limit certain uses of sensitive personal information, and receive non-discriminatory treatment for exercising privacy rights. The firm will update this Privacy Notice and provide any required request mechanisms before or when those obligations apply.

12. Children

The Website is not directed to children under 13, and we do not knowingly collect personal information from children under 13 through the Website. If you believe a child has submitted personal information through the Website, contact us at LasCrucesLawyer@gmail.com so that we can take appropriate action.

13. Third-party websites

The Website may link to third-party websites or services. This Privacy Notice does not apply to those third parties. Review the privacy notices of third-party websites before providing them with personal information.

14. Changes to this Privacy Notice

We may update this Privacy Notice to reflect changes in Website functionality, data practices, legal requirements, or professional obligations. The "Effective date" above identifies the date of the current version. Any material change will be posted on the Website before or when it takes effect.

15. Contact us

Questions or requests about this Privacy Notice may be directed to Knutson Law, LLC at LasCrucesLawyer@gmail.com or by phone at (575) 218-6254.